About BMW Motorcycles of Chattanooga

John Prann has been riding and wrenching for over 40 years. Undergrad years in California were spent both in the classroom and in a motorcycle service shop. Soon after that corporate life beckoned and although John has always had a fleet of bikes in the garage, motorcycles no longer became primary focus. In late 2008 John and Justin began laying the groundwork for a BMW and Ducati Dealership in Chattanooga TN.

Justin Prann has enjoyed the journey from motorcycle customer, to dealership employee, to corporate, and finally back to dealership. During these times he has always been first and foremost a passionate rider. It has always been a goal to start a business and provide people of like minded passion a way to enjoy their machines. Given the experiences gained from being both a customer of dealerships and working with dealers on a B2B level, building a shop from scratch does not seem like an insurmountable goal. It takes not only a keen understanding of our customers and their passions but insightful industry knowledge to be successful in today's marketplace.....and that is exactly what we are bringing to the table.

Pandora's European Motorsports is being designed from the ground up, and both John and Justin are looking forward to offering a premium environment for riders of ALL brands. Please come by the shop to kick some tires, take a test ride, or try on the latest in apparel and gear. For the travelers, wireless internet is in the building as well as a coffee bar and customer lounge. Sit back on the couch and enjoy the large screen flat panel while your bike is being serviced by one of our certified Master Technicians.